From "Business Insider":
MSNBC Just Had Its Most Dreadful Ratings Period In 6 Years
BRETT LOGIURATO JUL. 3, 2013, 9:19 AM
Despite a heavy period of news that included the Boston Marathon bombings and the Jodi Arias trial, MSNBC's second-quarter ratings plunged to their lowest level since 2007.
In primetime, MSNBC drew an average of 584,000 total viewers and 196,000 viewers in the key 25-54 age demographic. Those numbers were down 16% and 12%, respectively, from the second quarter of 2012. And they accounted for quarter lows not seen since the fourth and second quarters of 2007, respectively.
Maybe if we toned down the wall-to-wall Zimmerman coverage just a skosh?
Perhaps just a tick or two below the point where it feels as if they are trying force-feed their audience every microscopic trial wrinkle and tic like a foie gras goose?